Wiki adoption within Customer Relationship Management teams

Stewart shares another WikiFest presentation, this time by Holger Junghanns of SAP – a discussion of enterprise wiki adoption:

[…] implementing a wiki within the Customer Relationship Management organization of SAP AG. The goal of this project was to promote knowledge transfer among the different teams involved in the development process of SAP’s CRM application. Within a six month timeframe, the project team introduced a wiki as a central point of access for internal knowledge transfer and collaboration within the CRM organization.

I especially like the referenced “wiki cheat sheet” – yes, this is a lightweight lifehack that can do a lot for initial adoption. People really like it when they feel being cared for – and preparing a standard (or customized) A4 is so easy. Basic adoption pattern, that is.

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