Yes, the Expo conferences are a buzzing, hot-spot of interesting ideas and people – some would call it mildly chaotic – but Judy Breck puts the Chaos (with a capital C) in perspective. As she introduces the New York City Web 2.0 Expo she writes
[…] the subject matter tracks of the show […] are something of a jumble: landscape & strategy, design & user experience, development, media & marketing, finance, performance & scaling. The these tracks are all over the place. What is their umbrella theme?
then underlies it with a quote from Clay Shirky’s Here Comes Everybody: The Power of Organizing Without Organization, pp. 67-68:
Because social effects lag behind technological ones by decades, real revolutions don’t involve an orderly transition from point A to point B. Rather, they go through a long period of chaos and only then reach B. In that chaotic period, the old systems get broken long before the new ones become stable.
and concludes that this rumble jumble agenda is just perfectly normal:
[…] at the expo we can begin [to] experience the interrelationships of the many parts of the tracks into the ecology of our connected future.
Well, I guess so, still, some understanding and guidance is needed, and as that’s the most noble job of consultants I will try to shed a little light onto the program of the Web 2.0 Expo Berlin in one of my next posts (if it’s only for my own purposes and those readers who feel at home in this “ecology of our connected future”). Btw, in the past I wrote some posts on the greater topic of business ecosystems at my other blog. Brwose them if you like.