Social capital theory nicely explained, that is, citing Bill:
tags: communication, social-capital, social-networks, video
Dr. Nan Lin, professor of Sociology at Duke University, defines social capital as the ability to locate and mobilize resources within your network. It’s not just who you know, it’s who will actually invest effort to help you towards your goals.
In this video, Common Craft teaches the basics of social capital theory. If you listen carefully, you’ll hear aspects of Nan Lin’s social capital model, Ronald Burt’s structural holes theory, and Mark Granovetter’s “strength of weak ties.” [...]