[…] describes the strategies she uses to teach digital immigrants in non-profit organizations how to use Web 2.0 strategies to communicate and collaborate more effectively. Tools and techniques are abundant, but there’s truly an embarrassment of riches. The challenge is to connect people with solutions that make sense to them. How? Look for teachable moments, rely on enlightened self-interest, and take small steps.
I like her perspective on change management and adoption, these are good ideas also for “standard” implementation settings in companies. Here’s the mp3.