The future is Web 2.0 is collaboration …

… says John Chambers, CEO of Intel calling for businesses to increase knowledge worker productivity by implementing Web 2.0 social software but also by fostering mashups and virtual conferencing.

Here’s a video clip of Chambers Network + Interop keynote. It’s nicely edited and a convincing speech (“preaching the gospel”), so worth a look.

Yet one has to be aware that Chambers is betting on virtual conferencing and presence and aims to attract corporate interest onto Ciscos (WebEx-powered) collaboration approach. Keep that in mind when watching the video and when pondering the future of virtual networked collaboration …

For my part I am reserved whether video is really the killer application among the collaboration tools. Requiring synchronous presence of distributed collaborators is both costly and unnecessary most of the time (think more meetings …) whereas tools for virtual distributed collaboration like wikis are a low-cost approach that can be tailored to the actual needs (think more flexibility and serendipity …).

Interested in implementation of social software for collaboration? To learn more about my hands-on consulting approach contact me …

Leave a Reply

Your email address will not be published. Required fields are marked *